Birdbrain(ed) Book Blog

A short video with an editor at Quirk, talking about “Pride and Prejudice and Zombies” and how it’s become a kind of internet viral, er, thingy. (campaign? ad? what?)

“If the market as a whole can produce and distribute printed books profitably for $27.99, it seems to follow that it can produce and distribute e-books (which are logistically much simpler) profitably for $9.99. Empirically, the market is doing so now — and, over time, the prices of e-books will fall further, as book distributors figure out (as Apple did) that lower prices will result in higher volumes, revenues, and profits. Simon & Schuster, and everybody else, will either get with the program or be left behind.”